• FremantleMedia Australia
• give viewers a sense of what's coming up in an exciting, "event style" promo.
The makers of Wonderland initially wanted a spot to welcome returning viewers back to Season 2, and to hint at all the new characters and situations that were ahead in the forthcoming season. The final product would become part of the programme, baked into the episode and even the show credits.
The spot <below> was so successful I was asked to do an updated version <above> for the end of Season 2 to build anticipation for the return of the programme in the new year.
In both spots I selected and remixed big-ass drum tracks; and simply cut like crazy for the pictures. Graphics and mixing was also done by yours truly.
Broadcaster Ten ran both spots as regular promos.
The spot went nuts on social media.